The Condensed Revenue Retrievin
I’ll throw a double disc in the air and break it before it hits the gravel:
1. Back In Business
2. Over The Stove
3. Whip It Up f/ Gucci Mane
5. Ahhhh Shit
6. This A Boy f/ Droop-E
7. I’m A Teach You How To Sell Dope
8. He’s a Gangsta f/ Messy Marv*, The Jacka & Kaveo
9. Lightweight Jammin f/ Clyde Carso & Husalah
10. The Art Of Storytellin
11. The Server
12. Trained To Go f/ Laroo, The DBz & Mac Shawn
13. Nice Guys
14. Everyday Is A Weekend f/ The Jacka
15. Attention f/ Dru Down & Suga Free
16. Spend The Night f/ Laroo, The DBz, Droop-E & B-Slimm
17. Bitch f/ Too Short
18. It’s Gotta Get betta f/ Mike Marshall & Suga T
Commentary under the line.
Most rap double albums stretch themselves too far, trying to touch every aspect of the market. The Life After Death model. So it’s surprising to hear how samey the 38 songs that comprise both discs of Revenue Retrevin feel. Don’t get me wrong, there is some earth shattering production** on this record and 40 still got them everlasting spittums. (He does seem a little lazy on the hook writing tip, but that’s never been a strong point for him. I almost wish he’d go “Da Bumble” route and just rhyme until there are no rhymes left.) Of course the other double disc crutch is limped on here – the presence of unnecessary guests. The undeniable solo tracks – “Ahhhh Shit,” “Teach You How To Sell Dope,” “The Art Of Storytellin” – obviously make the cut on this filtered single disc playlist, but a lot of the other records seem pretty interchangeable. Often my selection just boils down to a matter of whether I want to hear Snoop or Jacka, Fabby or Gucci. The guests themselves seem like they’re there more for the purpose of a statement than any sort of stylistic or creative choice. This has been 40′s approach to album making for about the past decade. When he wanted to explicitly embrace the South he got a gang of Southern emcees, when he wanted to go pop he made a bunch of songs with Lil Jon or whoever those singing ass robot bammas were. And now that he’s returning to his roots he’s bogged his album down with every Bay rapper ever. Not because of what they bring to the project but because he wants to tell you that, yes, once again, he’s about his Bay biddness. I wonder if we’re ever going to get another 40 album where 40 does most to all of the rapping. Because as good as some of these other guys are, none of them are even in the same solar system as 40 Water. Both halves of Revenue Retrevin are in stores now.
I think Day Shift is the superior disc.
* I am not calling him by that other name. Hey, wanna buy a poster?
** Best beats on the album go to “Teach You How To Sell,” which is just some full bodied synth hop and “Spend The Night.” I feel like a sucker for going for all too obvious the Bjork bait, but the vocal treatment and the eerie beat switch really feels like something that she and her team would do. Droop doesn’t just sample this shit, he studies it.